The Roadmap for Driving Evolution
Global megatrends will have profound impacts on business, society, culture, and economies. Across the automotive industry we must anticipate these trends and reinvent mobility to satisfy the future needs of individuals. Automakers and suppliers that survive and thrive will be those that continuously reinvent, relentlessly driving product and process evolution with vision and purpose.
Our strategic technology roadmap at DURA defines a winning strategy with investments in Four Pillars of Technological Evolution. Each pillar drives new product advancements across our entire product portfolio. From the ultra lightweighting of structures, to mechatronics with the infusion of sensors in each of our systems, our reinvented product offerings will deliver premier aesthetics, advanced electronic features and enhanced value, to satisfy evolving consumer needs.